Fun for All Ages

Build and play with the animals, or mix and match for crazy combos! The soft animal parts are the right size for little hands and easily click on t...

Get ready for 4 cool trucks: a fire truck, a dump truck, a concrete mixer & a tow truck! My First Vehicles drive super fast and will quickly...

Encourage hands-on learning and play with SmartMax Start PLUS! This magnetic building set is perfect for kids ages 1 and up, featuring colorful ba...

Young children (+12 months) can safely discover the magic of magnetism with the SMARTMAX® “My First”-collection. The extra-large, soft touch animal...