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This soft pea pod packs a ton of sensory play into one clever little bundle. Each plush pea has its own texture and sound, so babies can grab, shak...

Introduce your little one explore the wonders of Paris with Sophie la Giraffe’s bead maze! Winding through the Eiffel Tower is a bead maze and at i...

Simply Silicone Bamboo Sorter sparks brain development while providing a sensory-rich experience. Each shape is perfectly sized for tiny hands and ...

A soft teddy bear for baby means your child gets comfort anywhere the day takes you. This lightly stuffed plush toy is easy to carry, so your toddl...

This natural wood stacking rings toy introduces your 10-month-old to fundamental developmental skills through playful exploration and discovery. Ba...

Show baby loads of love in a book that’s indestructible! Baby loves hugs. Just like baby kitty!Baby loves nuzzles. Just like baby bunny!Baby love...

This baby activity gym supports essential sensory and motor development from day one. The newborn play mat includes a soft mirror and visual cards ...

Soft, safe, and smart, the Simply Silicone Stacking Cups are a perfect pick for early learning and sensory fun. Each of the six cups features a...

Introducing the Colorful Rainbow Ring Toy, designed to captivate and engage your baby's senses! Its vibrant multi-color design provides visual stim...

Here’s one of those classic toddler toys that actually pulls its weight. This wooden stacking toy builds hand-eye coordination, fine motor skills, ...

Throw a birthday bash kids can run all by themselves—with cake-free cleanup. The Love, Stella Birthday Set has everything needed to throw a party f...

The only Sophie you can put in the fridge! For the tougher teether days, throw this Sophie in the freezer to give your baby's aching gums coolin...

Keep lips feeling smooth and hydrated with this natural lip balm made just for kids. Made in the USA by a family-owned company, it uses gentle, nou...

Engage Baby's senses with the MAXI textile cube—a dynamic toys designed to nurture your child's development. This cube offers over 9 engaging activ...

This wooden grasping toy gives your child a simple, colorful way to grab, shake, and chew during daily play. Smooth wooden drops slide and bounce o...

Keep lips feeling smooth and hydrated with this natural lip balm made just for kids. Made in the USA by a family-owned company, it uses gentle, nou...

Freddie the Firefly supports early development with multiple textures, sounds, and high-contrast patterns. This multi-sensory toy features crinkly ...

Laddie the Soft Highland Cow is a standout in plush form. This cow features a beautiful creamy coat and an unruly tuft of plush fur. Its beanbag bo...

KRUMPLES BOP & POP gives you an easy win when your child wants hands-on play that feels good and holds attention. Two connected pods move toget...

Super soft and seriously cute, this 9-inch bunny stuffed animal brings something a little different to the mix. The ultra-plush fur is buttery smoo...

Give your little one a bath toy that grows with them. This seal-shaped baby bath jug works as a gentle rinse cup for infants and a fun water toy fo...

BabyGifti is a gorgeously designed 3 piece gift set that includes a snail shaped silicone teething ring, a flower suction cup rattle, and a transpa...

Tucking in a baby doll, giving a bedtime bottle, flipping through a picture book—this is the kind of play that builds empathy, independence, and re...