First Year

Enter the whimsical world of Jellycat, where irresistible softness and clever cuteness await. From newborns to grown-up dreamers, Jellycat create...

Kids crave toys that feel good in their hands and keep their minds busy. This sensory toy for toddlers doubles as a fine motor skill toy and an ear...

Stack, pour, and play with Stackabowls—the versatile bowls that make learning fun! Designed to promote logic, balance, and cognitive development, t...

Friends Melody Music Box is a lovely addition to Baby's nursery! The beautifully decorated, whimsical music box plays soothing, beautiful music as ...

Snuggle up with Bartholomew Bear Soother. This cherished companion features the beloved, softly textured bear hugging an unstuffed square-shaped so...

Tawny-tousled and full of softness, Bartholomew Bear is the perfect bedtime buddy. Read him a story, sing him a teddy bear lullaby, or maybe just ...

If I Were A Puppy from Jellycat poses the all-important question of what would you do if you were a dog for a day? Would you roll around in the ga...

Timmy Turtle’s birthday brings thoughtful gifts, but his grumpy nature makes gratitude a challenge. This charming book celebrates being perfectly g...

The Amuseables Sun Soother is a little ray of sunshine, rolled up and tied with a Baby Jellycat grosgrain ribbon. Made from the softest recycled fi...

My First Tonies playsets build early language skills through interactive sounds and simple stories about favorite childhood themes. These squeezabl...

This cute rattle is perfect for babies with its soft and easy-to-hold design. It features a stimulating bell inside and can be hung anywhere for on...

This soft silicone mushroom night light gives your child a calm, reassuring glow that fits right into bedtime routines and everyday play. The gentl...

Muswell Mole loves digging for treasure and sharing it with friends. But when he finds a shiny golden acorn, he wants to keep it all to himself. Wi...

Give your kids an engaging, educational playtime with PlayTab, the modular sensory toy that grows with them. Designed for fine motor skill developm...

PlayTab Go packs big sensory fun into a travel-friendly toy for babies. The two included tiles—Gears and Switches—snap into a soft, flexible board ...

Celebrate 25 years of Jellycat goodness with Jellycat Jack! This charming tuxedo cat features tufty fur, stitched paws, and a welcoming smile. Its ...

This adorable trio of mouse, rabbit, and chick rattles is perfect for engaging your baby’s senses and supporting their development! With silicone e...

This flower-shaped baby rattle sensory toy combines colorful beads, natural wood, and smart design to grow your baby's developmental skills from ...

A perfect gift for newborns, the Bashful beige Bunny Soother features the beloved Bashful Bunny in a cloud-like fur. With long, floppy ears, a deli...

This Bashful Beige Bunny Comforter is made from soft and cozy recycled fibers, with adorable details like long lop ears, a pink suedette nose, and ...

Give your little one a bath toy that grows with them. This seal-shaped baby bath jug works as a gentle rinse cup for infants and a fun water toy fo...

Meet the Amuseables Sun Musical Pull, a sunny little friend to brighten up any nursery! Gently tug the cheerful cream cloud, and a sweet, original ...

Introduce your baby to a world of discovery with Happy Hatchlings Wobble Egg Rattles! Designed to nurture early sensory development, these adorable...

Lamaze Crinklies deliver engaging sensory play in a flat, portable design perfect for diaper bags and strollers. The bright contrasting patterns ca...