First Year

Kids crave toys that feel good in their hands and keep their minds busy. This sensory toy for toddlers doubles as a fine motor skill toy and an ear...

My First Tonies playsets build early language skills through interactive sounds and simple stories about favorite childhood themes. These squeezabl...

This cute rattle is perfect for babies with its soft and easy-to-hold design. It features a stimulating bell inside and can be hung anywhere for on...

Give your kids an engaging, educational playtime with PlayTab, the modular sensory toy that grows with them. Designed for fine motor skill developm...

Muswell Mole loves digging for treasure and sharing it with friends. But when he finds a shiny golden acorn, he wants to keep it all to himself. Wi...

PlayTab Go packs big sensory fun into a travel-friendly toy for babies. The two included tiles—Gears and Switches—snap into a soft, flexible board ...

This adorable trio of mouse, rabbit, and chick rattles is perfect for engaging your baby’s senses and supporting their development! With silicone e...

This flower-shaped baby rattle sensory toy combines colorful beads, natural wood, and smart design to grow your baby's developmental skills from ...

Odell the octopus loves swimming with her eight arms, but she wonders why the fish stare. With her friend Odyssey, she learns to celebrate what mak...

A perfect gift for newborns, the Bashful beige Bunny Soother features the beloved Bashful Bunny in a cloud-like fur. With long, floppy ears, a deli...

Give your little one a bath toy that grows with them. This seal-shaped baby bath jug works as a gentle rinse cup for infants and a fun water toy fo...

Introduce your baby to a world of discovery with Happy Hatchlings Wobble Egg Rattles! Designed to nurture early sensory development, these adorable...

Friends Melody Music Box is a lovely addition to Baby's nursery! The beautifully decorated, whimsical music box plays soothing, beautiful music as ...

This soft silicone mushroom night light gives your child a calm, reassuring glow that fits right into bedtime routines and everyday play. The gentl...

Lamaze Crinklies deliver engaging sensory play in a flat, portable design perfect for diaper bags and strollers. The bright contrasting patterns ca...

Here’s one of those classic toddler toys that actually pulls its weight. This wooden stacking toy builds hand-eye coordination, fine motor skills, ...

This first toy car skips the flashing lights and goes straight for real play. Made for babies 6 months and up, the Green Toys Soft Top Car is easy ...

The Lamaze Finlee frog teether combines soothing relief with engaging sensory play for developing babies. Made from food-safe silicone, its textu...

This Taggies crinkle square delivers soothing sensory play with its combination of satin tags, crinkle sounds, and soft textures. Babies develop ta...

Freddie the Firefly supports early development with multiple textures, sounds, and high-contrast patterns. This multi-sensory toy features crinkly ...

Discover the ultimate in realism with these Rescue Dogs with Sound, making them the perfect choice for the most lifelike plush dogs on the market. ...

Introduce your little one explore the wonders of Paris with Sophie la Giraffe’s bead maze! Winding through the Eiffel Tower is a bead maze and at i...

This baby rattle toy gives you a simple, well-made way to support early play with a wooden baby rattle your child can grasp, shake, and mouth. The ...

This wooden grasping toy gives your child a simple, colorful way to grab, shake, and chew during daily play. Smooth wooden drops slide and bounce o...