Active & Pretend Play

Enter the whimsical world of Jellycat, where irresistible softness and clever cuteness await. From newborns to grown-up dreamers, Jellycat create...

This strawberry themed blind box series gives kids a fun way to build a small collectible world that grows piece by piece. Each mystery surprise ch...

Raining days are magical with Djeco's color-changing Faces Umbrella. See what a little rain can do? Kids love to watch their umbrella's color cha...

Enter the whimsical world of Jellycat, where irresistible softness and clever cuteness await. From newborns to grown-up dreamers, Jellycat creates ...

Indulge in sensory satisfaction with our giant Niceberg NeeDoh - a mega version of the best-selling Nice Cube! Squeeze, stretch, and squish the sup...

Meet Fleurette, the ultimate fashionista strawberry tart! This chic Amuseables character is a Parisian runway regular who loves mingling at the Jel...

Add a splash of whimsy to your everyday carry with these adorable bubble tea charms featuring cute cats inside. Perfect for personalizing backpacks...

The Amuseables Cheri Cake is made with love. This charming red velvet delight features a foundation of vibrant, tousled fur, paired with a creamy, ...

Amuseables Philippe Palmier is a buttery-soft marvel of patisserie plush. With his iconic heart-shaped silhouette and layers of velvety goodness, h...

Relax and unwind with NeeDoh Nice Cube! This soothing sensory toy offers the perfect way to decompress and find your calm moment. Features: Gro...

Behold the mystifying, logic defying, Hypno-Twist! This hypnotic fidget toy will set your brain on a loop. Each ring glides seamlessly on to the ne...

Unbox a surprise with every bag! Discover which mystery rubber ducky is waiting for you inside. Styles vary.

Here's a tactile sensory toy that provides a satisfying pop that helps promote focus. This durable fidget keychain is the perfect size for backpack...

Enhance your baseball and softball skills with the Anywhere Ball, a soft, 100% foam training ball. Enjoy instant feedback and safe hits against wal...

Holidays make someone you know fidgety? 3.25" Christmas Sparkle Eye Squishes are here to keep fidgety fingers busy. They make the ideal stocking st...

Tawny-tousled and full of softness, Bartholomew Bear is the perfect bedtime buddy. Read him a story, sing him a teddy bear lullaby, or maybe just ...

Here's the coolest Nice Cube yet with a new sensory experience! Squeeze, stretch, and squish this tiny cube for maximum satisfaction. An awesome ad...

Squeeze into pure sensory bliss with these delightful 2.4" sugar balls! Wrapped in silky-smooth silicone and packed with shimmering sequins, they'r...

The Smoke Screen Racer packs speed, stunts, and a cool smoke effect into one action-filled toy. Kids can race head-to-head with friends using 2.4GH...

This metal fire truck toy gives your kid a fast, sturdy way to dive into firefighter pretend play while you bring home a rescue vehicle toy that ho...

This aerodynamic foam dart makes outdoor play fast, active, and super fun. The Bad Rap Javelin adds a fresh twist to throw-and-catch games with a u...

This Kitchen Center Playset gives your kid a strong, practical way to explore real world kitchen tasks through active pretend play. The working fau...

The doctor is in! Role play is such an important part of childhood development and with the Pretendables Doctor Set, kids will have everything they...