Bright Toys for Bright Kids

Plus-Plus Puzzle By Number® Rainbow blends creative play with hands-on problem-solving, perfect for kids ready to dive into something new. This 500...

Help your kids develop essential skills with the Plus-Plus Puzzle By Number Hearts Kit. This 250-piece set combines puzzle fun with creative buildi...

Blast off with the Plus-Plus Puzzle By Number® Rocket 500 piece - a thrilling adventure in creativity for your aspiring space explorer! With Puz...

Transform your child's playtime with My First Car! This engaging set allows little builders to create their own vehicles while discovering key conc...

Transform playtime into an exciting adventure with My First Plane! This set enables kids to build their own aircraft while exploring funda...

Looking for a toy that sparks creativity, encourages problem-solving, and fosters a love of learning? Look no further than MAGNA-TILES® Combo Sets...

Give your child the ultimate building experience with this MAGNA-TILES® Combo Set. Combining standard and micro-sized tiles, this set opens up abun...

Give your kids the perfect combination of creativity and learning with the MAGNA-TILES® microMAGS Deluxe Set. These 75% smaller tiles are fully...

Ahoy, young mateys! Prepare for a swashbuckling adventure with SmartMax Pirate Party Playset. Take a rollicking journey aboard the pirate ship o...

With My First People from SmartMax, kids build quirky characters like chefs, builders, gardeners, and firefighters. Or young builders can mix an...

Magna-Tiles XL Dino World 50 piece set is larger than life with oversized tropical-themed tiles; includes the biggest Magna-tiles ever and all six ...

Behold, a file for your tiles! Magna-Tile Storage Bin & Interactive Play-Mat is a versatile solution for organizing and playing with magneti...

Get ready for 4 cool trucks: a fire truck, a dump truck, a concrete mixer & a tow truck! My First Vehicles drive super fast and will quickly...