New & Buzz-Worthy

Kids mix and match magnetic pieces to create 100 plus outfits for Barbie, then use the app to see her come to life in augmented reality. Two fashio...

A DIY bracelet set with 12 halo charms and a jewelry box with a patch. Kids design their own stackable bracelets by mixing and matching the adorabl...

A portable play dough jar set with two compartments, one filled with scented, non toxic sensory dough and the other packed with themed accessories ...

A portable play dough jar set with two compartments, one filled with scented, non toxic sensory dough and the other packed with themed accessories ...

A portable play dough jar set with two compartments, one filled with scented, non toxic sensory dough and the other packed with themed accessories ...

A portable play dough jar set with two compartments, one filled with scented, non toxic sensory dough and the other packed with themed accessories ...

A portable clear slime jar set comes with two compartments, one filled with smooth, stretchy slime and the other packed with themed figurines for c...

A portable clear slime jar set comes with two compartments, one filled with smooth, stretchy slime and the other packed with themed figurines for c...

A portable clear slime jar set comes with two compartments, one filled with smooth, stretchy slime and the other packed with themed figurines for c...

A portable clear slime jar set comes with two compartments, one filled with smooth, stretchy slime and the other packed with themed figurines for c...

A 25 piece magnetic building set with sea creatures and coral inspired tiles invites kids to build reefs, arches, and hiding spots beneath the wave...

A magnetic building set comes with trapdoor tiles, curved tracks, quarter arcs, and classic squares and triangles. The set includes 78 magnetic pie...

A 13 piece magnetic building set brings sunny seaside play to any surface with a dolphin figure, a surfer, and colorful tiles for building coves an...

A 13 piece magnetic building set invites kids into an underwater world with a friendly shark, a diver with flippers, and colorful tiles for creatin...

A set of brightly colored magnetic cubes designed for stable, easy building at home or on the go. The cubes connect on all sides to create towers, ...

A bend and play fidget toy that fits right in a pocket and bends into all sorts of shapes. Pocket Bippits come in a variety of colors and styles, m...

A soft, cuddly plush character sits upright and becomes the centerpiece of any collection. Layered design elements create a premium look and feel. ...

A large Momiji Cloudia plush sits upright with a soft, squeezable design and a signature cloud cap. The layered fabrics create a cozy feel that wor...

A 70 piece marble run set that sends marbles racing along horizontal tracks without needing a single hill. Cuboga invites kids to build, test, and ...

Twirl into lip care with this enchanting 4-piece Ballerina Lip Balm Set! Each adorable balm features a cute cat head lid and a different delicious ...

Meet Ort and Tum — two Jellycat Amuseable Acorns who couldn't be more different, yet are absolutely inseparable. One's a classics enthusiast, the o...

Leola is a pink bear with a soft, substantial feel and a gentle expression, the kind of plush that seems to settle right into your arms as if she h...

Lightning doesn't strike the same place twice — but Jellycat's Amuseable Zapperty Lightning Bolt might, because who knows where she's headed? Craft...

A soft grey raccoon with a mask of mischief and a striped tail. Mischievous Trixiwoo Raccoon is a plush with a rounded belly and a look that says s...